HERO

Nestled in the vibrant heart of Midtown Manhattan at Rockefeller Center, the Immersive White Box Retail is a premier immersive venue offering an unparalleled backdrop for unforgettable experiences. Spanning an impressive 10,975 square feet, this cutting-edge space accommodates up to 450 guests, making it an ideal choice for corporate events, fashion shows, product launches, and grand private parties. With its advanced sound systems and stunning LED visuals, the venue transforms every event into a breathtaking experience, where storytelling bursts to life in a dynamic, engaging setting. Designed for versatility, the Immersive White Box Retail features customizable lighting and state-of-the-art technology, ensuring that your event—whether it’s a concert, conference, or art exhibition—can be tailored to perfection. The seamless integration of built-in food and beverage options further elevates the guest experience, allowing organizers to focus on crafting memorable moments. Embrace the future of event hosting with this exceptional space that caters to brand activations, networking events, press and media gatherings, and XR/virtual production, making every occasion feel truly special.